Smokey Bear
“Only you can prevent wildfires.” With that iconic message, Smokey Bear became more than a mascot — he became a national symbol of responsibility and stewardship. Since 1944, Smokey has taught generations about fire safety, proving that marketing can change behavior and save lives.
Smokey Bear's Rankings
Brand Mascots
Rank: #1 (see rankings)
Win Rate: 65.1%
Streak: 🔥 1-match winning streak
Best matchups (highest win rate)
- Smokey Bear vs Aflac Duck - Wins 100.0% of battles
- Smokey Bear vs Jolly Green Giant - Wins 89.5% of battles
- Smokey Bear vs Michelin Man - Wins 88.0% of battles
Worst matchups (lowest win rate)
- Smokey Bear vs M&M’s Characters - Loses 67.3% of battles
- Smokey Bear vs Tony the Tiger - Loses 42.9% of battles
- Smokey Bear vs Kool-Aid Man - Loses 39.1% of battles