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Your GOAT List
What happens when unorthodox whimsy clashes with regal charisma? In this week's GoatWars head-to-head, Jack Box from Jack in the Box and The King from Burger King battle not just for supremacy, but for the cultural crown in the fast-food realm. Jack brings his irreverent humor and unexpected antics against The King's silent, towering presence and broad, mysterious smile. This isn't just about who brings more laughs or who stares more intensely; it's a deeper contest over whom we invite into our lives during those all-too-common late-night snack runs. Which mascot truly captures the heart and appetite of the fast food aficionado? Your favorite reflects your personal taste in not just burgers, but in how you appreciate humor and personality in our branded world.
In this battle:
Fans currently prefer The King (Burger King) over Jack Box (Jack in the Box) when it comes to the greatest Fast Food Mascots of all time. In head-to-head matchups, fans pick The King (Burger King) 62.2% of the time over Jack Box (Jack in the Box).
Across all battles:
The King (Burger King) win rate: 41.6%
Jack Box (Jack in the Box) win rate: 39.7%
Ronald McDonald from McDonald’s is currently the top contender in the Greatest Fast Food Mascots of All Time. You can check out his ranking and others on the GOAT List.
Fans dig Jack Box for his witty comebacks and the cool, laid-back vibe he carries. He's like the chill friend everyone wants to hang out with at a party, making him a strong favorite in the mascot world.
The King from Burger King is edging out Jack Box thanks to his regal charm and the memorable ad campaigns he's starred in. Fans love the mystery and humor he brings to the table, which seems to really resonate.