Sprouts Farmers Market

If the produce section is your favorite part of the grocery store, Sprouts Farmers Market might already have your vote. The colorful fruits and vegetables, bulk bins, natural foods, and shelves of health-focused snacks give Sprouts a different feel from a traditional supermarket. It's the kind of place where you go looking for fresh ingredients and somehow end up trying a new snack or stocking up on nuts. Sprouts shoppers appreciate having a store that puts fresh food at the center of the experience. But the competition is serious. Whole Foods has the premium organic crowd, Trader Joe's owns the unusual snack discoveries, and Aldi appeals to anyone trying to save money. Can Sprouts win by doing fresh, simple grocery shopping especially well? For produce lovers, this is a much closer fight than it looks.